Protein burns 30% of its own calories during digestion.

The only macro that helps you lose weight while you eat it.

For comparison:

  • Carbs burn 5-15%

  • Fats only burn 0-5%

But because the government's RDA from 1979 recommends 56g/day

Most men over 40 are missing out on this metabolic advantage.

Eating 1/3rd of what they actually need

Following this outdated guideline means:

  • Accelerated muscle loss

  • Slowed metabolism

  • Stubborn fat

The RDA was designed to prevent deficiency in 20 year olds

Not optimize metabolism for aging men fighting anabolic resistance.

So, how do you turn food into a fat-burning tool?

Increase your protein to [.8 - 1.2g] per pound of goal body weight.

This simple shift can boost your metabolism by 441 cals through digestion alone.

It's time to leave the old RDA in 1979 where it belongs.

And rewrite the rules.

4 Steps to Increase Protein (And Lose Fat)

1/4 Front-load Protein

  • Aim for 30-50g protein at breakfast to control hunger for 24 hours

2/4 Build Around Protein

  • Every meal should have 40-50g (2 palms) protein, then add carbs/fats

3/4 Prioritize Quality

  • Choose proteins high in Leucine: eggs, whey, beef, chicken, salmon (animal proteins)

  • Shop local when you can (farmers market, butcher etc)

4/4 Plan Ahead

Prep Options:

  • 5lbs of grilled meat on Sunday

  • In bulk 2x per week

  • Each night cook 2x at dinner for lunch the next day

Take 30 days to follow this approach

And you'll unlock the fat-burning advantage your metabolism has been missing.

The government says 56g to survive.

Your metabolism says 180g to thrive.

Who are you going to trust?

In Health,

Coach Zack